INTRODUCTION


WELCOME TO HOBO JACK. OUR BRAND WAS ESTABLISHED BACK IN 2014 BY US BROTHERS DAN AND JIMMY, PRINTING THE FIRST ORDERS FROM OUR GARAGE. WE NEVER WOULD HAVE THOUGHT THAT WHAT STARTED OUT AS A SMALL SIDE HUSTLE WOULD GROW TO WHAT IT HAS BECOME TODAY.

BEFORE THE BRAND BEGAN, WHILST TRAVELLING THE WORLD WITH NO MONEY, WE WERE ALWAYS REFERRED TO AS 'THE HOBO BROTHERS’

HOBO BROTHERS JIMMY & DAN 11 YEARS AGO IN THE AUSTRALIAN OUTBACK

THE GARAGE WHERE THE JOURNEY BEGAN

THE DREAM


BACK BEFORE THE DAYS OF INSTAGRAM IT WAS A STRUGGLE TO FIND A BRAND THAT TRULY RESEMBLED THE LOVE WE HAVE FOR TATTOOS AND TRAVEL. SOON AFTER ARRIVING BACK HOME, WE REALISED WE WANTED TO CREATE THE BRAND WE HAVE TODAY, COMBINING THOSE TWO FAVOURITE THINGS.

 

THE GROWTH


WITH NO PREVIOUS EXPERIENCE RUNNING A CLOTHING BRAND, WE DIVED STRAIGHT INTO THE DEEP END AND PURCHASED A SMALL DIGITAL PRINTER OPERATED FROM OUR SMALL GARAGE. SIX YEARS ON,  EVERY HARD EARNED PENNY HAS BEEN REINVESTED BACK IN TO HOBO JACK. THAT SMALL GARAGE OF A FACTORY IS NOW A LARGE 6000 SQUARE FOOT WAREHOUSE WITH STATE OF THE ART SCREEN PRINTING MACHINES, GARMENT FOLDING/PACKING MACHINES AND ONE OF THE BEST DIGITAL PRINTING SET UPS IN THE UK.

OUR UK FACTORY WHERE ALL YOUR GARMENTS ARE PRINTED AND SHIPPED

DOING WHAT WE DO BEST IN THE HJ TATTOO STUDIO

THE SHOP


AS OUR BRAND IS BASED AROUND TATTOOS, WE RECENTLY DECIDED TO BRANCH OUT INTO THE TATTOO INDUSTRY AND HAVE OPENED OUR VERY OWN TATTOO STUDIO AND RETAIL STORE IN THE HEART OF BOURNEMOUTH. WHAT BETTER WAY TO COMBINE TWO OF OUR FAVOURITE THINGS. OUR SECRET TATTOO STUDIO IS LOCATED UNDERNEATH OUR CLOTHING STORE, MEANING YOU GET NOT ONLY AN INCREDIBLE TATTOO WHEN YOU VISIT, BUT ALSO A MEMORABLE EXPERIENCE.

THE COMMUNITY


HOBO JACK IS A COMPLETELY INDEPENDENT, FAMILY RUN BUSINESS THAT UNDERSTANDS THE IMPORTANCE OF YOU AS THE CUSTOMER, AND BUILDING A COMMUNITY BETWEEN US.

THIS YEAR HOBO JACK EXCEEDED THE MILESTONE 200,000 ORDER MARK. DAY BY DAY, SHIRT BY SHIRT, THE HOBO JACK COMMUNITY CONTINUES TO GROW RAPIDLY, AND IT IS ALL THANKS TO YOU GUYS.

THE TEAM AT THE 2019 LONDON TATTOO CONVENTION

A CLASSIC SHOT FROM THE SHIBUYA CROSSING IN TOKYO

COLLABORATIONS


COLLABORATIONS ARE SO IMPORTANT TO THE BRAND; WE HAVE WORKED WITH ARTISTS, MODELS, CREATORS AND PHOTOGRAPHERS FROM ACROSS THE GLOBE TO BRING YOU UNIQUE COLLECTIONS FROM LONDON, NEW YORK, TOKYO, BERLIN, AMSTERDAM, LOS ANGELES AND ICELAND.

THE END GAME


MONEY HAS NEVER BEEN THE OBJECTIVE FOR US BROTHERS, AS WE NEVER EXPECTED THE BRAND TO GROW TO THIS SCALE. THE PERSONAL GOAL HAS ALWAYS BEEN TO CREATE A SPECIAL INDEPENDENT FAMILY RUN CLOTHING BRAND THAT COULD NOT ONLY MAKE THE RULES BUT ALSO BREAK THE RULES WITHOUT ANSWERING TO THE HIERARCHY. THIS WAY, THE GAME NEVER ENDS.

 

TRYING TO LOOK COOL DURING OUR TRIP TO DALLAS, TEXAS